Seeking an expanding competitor How product line expansion can increase all firms' profits.

Seeking an expanding competitor How product line expansion can increase all firms' profits.

Detaylı Bibliyografya
Yayımlandı:Journal of marketing research V. 49, 3 (2012).
Yazar: Thomadsen, Raphael
Materyal Türü: Makale
Dil:English
Konular:
Product lines.
Profitability.
Competition.
Game theory.