Strategically leveraging corporate social responsibility A corporate branding perspective.

Strategically leveraging corporate social responsibility A corporate branding perspective.

Xehetasun bibliografikoak
Argitaratua izan da:California management review V. 54, 1,3,4 (2011-12).
Egile nagusia: Vallaster, Christine
Formatua: Artikulua
Hizkuntza:English
Gaiak:
Corporate responsibility.
Social responsibility.
Qualitative research.
Corporate identity.