Ata uhi

Reality check at the bottom of the pyramid.

Ngā taipitopito rārangi puna kōrero
I whakaputaina i:Harvard Business Review V. 90, 1-6,9-12 (2012).
Kaituhi matua: Simanis, Erik
Hōputu: Tuhinga
Reo:Ingarihi
Ngā marau:
Developing countries > LDCs.
Pricing policies.
Market strategy.
Poverty.