McGraw, A. P. From the commerical to the communal: Reframing taboo trade-offs in religious and pharmaceutical marketing. Journal of consumer research.
Citação norma ChicagoMcGraw, A. Peter. "From the Commerical to the Communal: Reframing Taboo Trade-offs in Religious and Pharmaceutical Marketing." Journal of Consumer Research .
Citação norma MLAMcGraw, A. Peter. "From the Commerical to the Communal: Reframing Taboo Trade-offs in Religious and Pharmaceutical Marketing." Journal of Consumer Research, .
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.