Tweet ye, tweet ye a case study on the Twitter account of the Metropolitan Manila Development Authority

"This research is a case study of the Twitter account of the Metropolitan Manila Development Authority or the MMDA. It aimed to determine the motivations behind the account, its history and its daily operations. The researcher conducted interviews with the team and its head, content analysis of...

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Dettagli Bibliografici
Autore principale: Pascua, Erika Dela Cruz
Altri autori: Arao, Danilo A. (adviser.)
Natura: Tesi
Lingua:English
Pubblicazione: 2012.
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