Enhancement of the marketing strategies of the Quezon City Public Library
Marketing the library's services and products is an important aspect in a library's growth. This study focused on enhancing the current marketing strategies of the Quezon City Public Library's (QCPL) services and collections to its community. The study is descriptive in nature and...
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Format: | Thèse |
Langue: | English |
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Quezon City : School of Library and Information Studies, University of the Philippines
2012.
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