Art direction

A guide to the role of the art director. It examines the techniques, approaches and secrets involved in the development of creative advertising concepts. It emphasizes the importance of seeing things differently, and providing the audience with something to discover. It examines the process of visua...

Disgrifiad llawn

Manylion Llyfryddiaeth
Prif Awdur: Mahon, Nik
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Lausanne, Switzerland AVA Publishing SA c2010
Cyfres:Basics advertising 02
Pynciau: