Gooner, R. A. Is retail category management worht the effect and does a category captain help or hinder)? Journal of marketing.
Chicago Style (17th ed.) CitationGooner, Richard A. "Is Retail Category Management Worht the Effect and Does a Category Captain Help or Hinder)?" Journal of Marketing .
MLA (9th ed.) CitationGooner, Richard A. "Is Retail Category Management Worht the Effect and Does a Category Captain Help or Hinder)?" Journal of Marketing, .
Warning: These citations may not always be 100% accurate.