The bright side and dark side of embedded ties in business-to-business innovation.

The bright side and dark side of embedded ties in business-to-business innovation.

Dades bibliogràfiques
Publicat a:Journal of marketing V. 75, 5,6 (2011).
Autor principal: Noordhoff, Corine S.
Format: Article
Idioma:English
Matèries:
Knowledge management.
Business to business commerce.
Vendor supplier relations.
Innovations.