Behemoths at the gate How incumbents take on acquisitive entrances (and why some do better than others).
| Izdano u: | Journal of marketing V. 75, 5,6 (2011). |
|---|---|
| Glavni autor: | |
| Format: | Članak |
| Jezik: | English |
| Teme: |
| Izdano u: | Journal of marketing V. 75, 5,6 (2011). |
|---|---|
| Glavni autor: | |
| Format: | Članak |
| Jezik: | English |
| Teme: |