Product placements in movies and on broadway A field study.

Detaylı Bibliyografya
Yayımlandı:	International journal of advertising : quarterly review of marketing communication V. 30, 1-5 (2011).
Yazar:	Wilson, Rick T.
Materyal Türü:	Makale
Dil:	English
Konular:	Brand names. Product placement. Musical theater. Motion pictures.