Strategic management of technology and innovation

Strategic management of technology and innovation

Afficher toutes les versions (13)
Détails bibliographiques
Auteur principal: Burgelman, Robert A.
Autres auteurs: Maidique, Modesto A., Wheelwright, Steven C.
Format: Livre
Langue:English
Publié: Boston McGraw-Hill Irwin c2001.
Édition:3rd ed.
Sujets:
Technological innovation > Management.
New products > Management.
High technology industries > Management.