Creating powerful brands

Bibliographic Details
Main Author: De Chernatony, Leslie
Other Authors: McDonald, Malcolm, Wallace, Elaine
Resource Type: Book
Language:English
Published: Burlington, Mass. Elsevier c2011.
Edition:4th ed.
Subjects:

UP Cesar E.A. Virata School of Business (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
B-37301 HD 69 B7 / D32 2011 Regular Circulation On-Shelf