It's not me, it's you How gift giving creates giver identity threat as a function of a social closeness.
| Yayımlandı: | Journal of consumer research V. 38, 1 (2011). |
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| Yazar: | |
| Materyal Türü: | Makale |
| Dil: | English |
| Konular: |
| Yayımlandı: | Journal of consumer research V. 38, 1 (2011). |
|---|---|
| Yazar: | |
| Materyal Türü: | Makale |
| Dil: | English |
| Konular: |