Generous paupers and stingy princes Power drives consumer spending on self versus others.

Generous paupers and stingy princes Power drives consumer spending on self versus others.

Bibliografiska uppgifter
I publikationen:Journal of consumer research V. 37, 1-4,6 (2010).
Huvudupphovsman: Rucker, Derek D.
Materialtyp: Artikel
Språk:English
Ämnen:
Consumer spending.
Self control.
Impact analysis.