Global marketing management

Global marketing management

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Bibliografske podrobnosti
Glavni avtor: Kotabe, Masaaki
Drugi avtorji: Helsen, Kristiaan
Format: Knjiga
Jezik:English
Izdano: Hoboken, NJ Wiley c2008.
Izdaja:4th ed.
Teme:
Export marketing > Management.
International business enterprises > Management.