The modeling-empiricism GAP Lessons from the qualitative-quantitative gap in consumer research.

The modeling-empiricism GAP Lessons from the qualitative-quantitative gap in consumer research.

Detalhes bibliográficos
Publicado no:Journal of supply chain management V. 45, 1-4 (2009).
Autor principal: Belk, Russell W.
Formato: Artigo
Idioma:English
Assuntos:
Supply chain management.
Organizational behavior.
Research methodology.