The revenue implications of financial and operational measures of product quality.

The revenue implications of financial and operational measures of product quality.

Bibliografiset tiedot
Julkaisussa:Accounting review V. 72-76, 1-4 (1997-2003).
Päätekijä: Nagar, Venky
Aineistotyyppi: Artikkeli
Kieli:English
Aiheet:
Product quality.
Nonfinancial performance measures.
Cost of quality.
Customer goodwill.