Perceptions of selected female college students on the brand image of selected store window displays in Mtro Manila

The study aimed to determine how selected female college students in Metro Manila perceived the brand images of store window displays of selected retail stores. Specifically, it aimed to (1) determine the images, lifestyle and overall impression young women have of the selected store window displays...

詳細記述

書誌詳細
第一著者: Pablo, Ma. Teresa B.
その他の著者: Sarmiento, Maria Alicia A.
フォーマット: 学位論文
言語:English
出版事項: Quezon City College of Home Economics, University of the Philippines Diliman 2011.
主題: