Darke, P. R. Great expectations and broken promises: Misleading claims, product failure, expectancy disconfirmation and consumer distrust. Journal of the academy of marketing science.
芝加哥风格引文Darke, Peter R. "Great Expectations and Broken Promises: Misleading Claims, Product Failure, Expectancy Disconfirmation and Consumer Distrust." Journal of the Academy of Marketing Science .
MLA引文Darke, Peter R. "Great Expectations and Broken Promises: Misleading Claims, Product Failure, Expectancy Disconfirmation and Consumer Distrust." Journal of the Academy of Marketing Science, .
警告：这些引文格式不一定是100％准确.