Customer relationships management and firm performance The mediating role of business strategy.
| Publicado no: | Journal of the academy of marketing science V. 38, 3 (2010). | 
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| Autor principal: | |
| Formato: | Artigo | 
| Idioma: | English | 
| Assuntos: | 
| Publicado no: | Journal of the academy of marketing science V. 38, 3 (2010). | 
|---|---|
| Autor principal: | |
| Formato: | Artigo | 
| Idioma: | English | 
| Assuntos: |