Do digital video recorders influence sales?.

Do digital video recorders influence sales?.

Bibliografiske detaljer
Udgivet i:Journal of marketing research V. 47, 5,6 (2010).
Hovedforfatter: Bronnenberg, Bart J.
Format: Article
Sprog:English
Fag:
Digital video records.
Shopping.
House brands.
Packaged goods.
Television advertising.