Making products feel special When metacognitive difficulty enhances evaluation.

Manylion Llyfryddiaeth
Cyhoeddwyd yn:	Journal of marketing research V. 47, 5,6 (2010).
Prif Awdur:	Pochoptsova, Anastasiya
Fformat:	Erthygl
Iaith:	English
Pynciau:	Metacognition. Consumer behavior. Consumer goods.