Marketing by agreement a cross-cultural approach to business negotiations

Détails bibliographiques
Auteur principal:	McCall, J. B.
Autres auteurs:	Warrington, M. B.
Format:	Livre
Langue:	English
Publié:	Chichester [England], New York Wiley c1989.
Édition:	2nd ed.
Sujets:	Export sales contracts. Marketing > Law and legislation. License agreements. Negotiation in business.