Always on advertising, marketing and media in an era of consumer control

Sonraí bibleagrafaíochta
Príomhchruthaitheoir:	Vollmer, Christopher
Rannpháirtithe:	Precourt, Geoffrey
Formáid:	LEABHAR
Teanga:	English
Foilsithe / Cruthaithe:	New York McGraw-Hill c2008.
Ábhair:	Internet marketing. Consumer behavior. Marketing.