Always on advertising, marketing and media in an era of consumer control

Always on advertising, marketing and media in an era of consumer control

Podrobná bibliografie
Hlavní autor: Vollmer, Christopher
Další autoři: Precourt, Geoffrey
Médium: Kniha
Jazyk:English
Vydáno: New York McGraw-Hill c2008.
Témata:
Internet marketing.
Consumer behavior.
Marketing.