Motivational compatibility and choice conflict.

Motivational compatibility and choice conflict.

Sonraí bibleagrafaíochta
Foilsithe in:Journal of consumer research V. 37, 1-4,6 (2010).
Príomhchruthaitheoir: Levav, Jonathan
Formáid: Alt
Teanga:English
Ábhair:
Brand preferences.
Product choice.
Decision making.
Conflict.