Goal management in sequential choices consumer choices for others are more indulgent than personal choices.

Goal management in sequential choices consumer choices for others are more indulgent than personal choices.

Bibliografiska uppgifter
I publikationen:Journal of consumer research V. 37, 1-4,6 (2010).
Huvudupphovsman: Laran, Juliano
Materialtyp: Artikel
Språk:English
Ämnen:
Brand preferences.
Consumer behavior.
Objectives.
Correlation analysis.
Decision making.