Designing virtual customer environments for new product development toward a theory.

Designing virtual customer environments for new product development toward a theory.

Bibliografski detalji
Izdano u:Academy of management review V. 27, 1-4 (2002).
Glavni autor: Nambisan, Satish
Format: Članak
Jezik:English
Teme:
Product development.
Virtual reality.
Customer relations.
Design engineering.