Designing virtual customer environments for new product development toward a theory.

Designing virtual customer environments for new product development toward a theory.

מידע ביבליוגרפי
הוצא לאור ב:Academy of management review V. 27, 1-4 (2002).
מחבר ראשי: Nambisan, Satish
פורמט: Article
שפה:English
נושאים:
Product development.
Virtual reality.
Customer relations.
Design engineering.