Designing virtual customer environments for new product development toward a theory.

Designing virtual customer environments for new product development toward a theory.

Xehetasun bibliografikoak
Argitaratua izan da:Academy of management review V. 27, 1-4 (2002).
Egile nagusia: Nambisan, Satish
Formatua: Artikulua
Hizkuntza:English
Gaiak:
Product development.
Virtual reality.
Customer relations.
Design engineering.