Designing virtual customer environments for new product development toward a theory.

Designing virtual customer environments for new product development toward a theory.

التفاصيل البيبلوغرافية
الحاوية / القاعدة:Academy of management review V. 27, 1-4 (2002).
المؤلف الرئيسي: Nambisan, Satish
التنسيق: مقال
اللغة:English
الموضوعات:
Product development.
Virtual reality.
Customer relations.
Design engineering.