Cumulative timed intent a new predictive tool for technology adoption.

Cumulative timed intent a new predictive tool for technology adoption.

Bibliografske podrobnosti
izdano v:Journal of marketing research V. 47, 5,6 (2010).
Glavni avtor: Van Ittersun, Koert
Format: Article
Jezik:English
Teme:
Technology adoption.
Bayesian analysis.
Consumer behavior.
Decision making.