Resisting that triple-chocolate cake mental budgets and self-control.

Resisting that triple-chocolate cake mental budgets and self-control.

Dades bibliogràfiques
Publicat a:Journal of consumer research V. 37, 1-4,6 (2010).
Autor principal: Krishnamurthy, Parthasarathy
Format: Article
Idioma:English
Matèries:
Consumer behavior.
Self control.
Decision making.
Budgets.
Consumption.