The product manager's desk reference

Bibliographische Detailangaben
1. Verfasser:	Haines, Steven
Format:	Buch
Sprache:	English
Veröffentlicht:	New York McGraw-Hill c2009.
Schlagworte:	Product management > Handbooks, manuals, etc. Marketing > Handbooks, manuals, etc. Product differentiation. Business forecasting. New products.