Obálka

Timberland's CEO on standing up to 65,000 angry activists.

Podrobná bibliografie
Vydáno v:Harvard Business Review V. 88, 1-12 (2010).
Hlavní autor: Swartz, Jeff
Médium: Článek
Jazyk:angličtina
Témata:
Social responsibility.
Environmental management.
Public relations.
Clothing industry.
Reputation management.
Corporate image.
Leather & leather products.