Market niche entry decisions competition, learning, and strategy in Tokyo banking, 1894-1936.

Market niche entry decisions competition, learning, and strategy in Tokyo banking, 1894-1936.

Detalles Bibliográficos
Publicado en:Academy of management journal V. 43, 1-5 (2000).
Autor principal: Greve, Henrich R.
Formato: Artículo
Lenguaje:English
Materias:
Niche marketing.
Decision making.
Competitive advantage.
Strategic management.
Banking industry.
Branch banking.
Site selection.