What every CEO needs to know about non market strategy.

Bibliographische Detailangaben
Veröffentlicht in:	MIT Sloan management review V. 51, 1-3 (2009).
1. Verfasser:	Bach, David
Format:	Artikel
Sprache:	English
Schlagworte:	Managerial skills. Market strategy. Business government relations. Social life & customs. Environmental protection.