APA (7th ed.) Citation

Tsiptsis, K., & Chorianopoulos, A. (2009). Data mining techniques in CRM: Inside customer segmentation. Wiley.

Chicago Style (17th ed.) Citation

Tsiptsis, Konstantinos, and Antonios Chorianopoulos. Data Mining Techniques in CRM: Inside Customer Segmentation. N.J: Wiley, 2009.

MLA (9th ed.) Citation

Tsiptsis, Konstantinos, and Antonios Chorianopoulos. Data Mining Techniques in CRM: Inside Customer Segmentation. Wiley, 2009.