Governance mechanisms in business-to-business electronic markets.

Governance mechanisms in business-to-business electronic markets.

Dettagli Bibliografici
Pubblicato in:Journal of marketing V. 74, 1-4 (2010).
Autore principale: Grewal, Rajdeep
Natura: Articolo
Lingua:English
Soggetti:
Technological change.
Information technology.
Business to business commerce.
Transaction costs.