That's our turf! Identity domains and competitive dynamics.

That's our turf! Identity domains and competitive dynamics.

Bibliografiska uppgifter
I publikationen:Academy of management review V. 35, 1-4 (2010).
Huvudupphovsman: Livengood, R. Scott
Materialtyp: Artikel
Språk:English
Ämnen:
Management science.
Corporate identity.
Psychological aspects.