APA (7th ed.) Citation

Shaoming Zou. An integrated theory of global advertising: An application of the GMs theory. International journal of advertising : quarterly review of marketing communication.

Chicago Style (17th ed.) Citation

Shaoming Zou. "An Integrated Theory of Global Advertising: An Application of the GMs Theory." International Journal of Advertising : Quarterly Review of Marketing Communication .

MLA (9th ed.) Citation

Shaoming Zou. "An Integrated Theory of Global Advertising: An Application of the GMs Theory." International Journal of Advertising : Quarterly Review of Marketing Communication, .