The effect of superstar software on hardware sales in system markets.

The effect of superstar software on hardware sales in system markets.

Xehetasun bibliografikoak
Argitaratua izan da:Journal of marketing V.73, 1-2, 4 (2009).
Egile nagusia: Binken, Jeroen L.G
Formatua: Artikulua
Hizkuntza:English
Gaiak:
Computer & video games.
Software.
Product development.
Impact analysis.