A study on the effect of third-party award-winning advertisements on consumers' pre-purchase intention.
Published in: | Korean Journal of Marketing 3, 1 (2008). |
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Main Author: | |
Format: | Article |
Language: | English |
Subjects: |
Published in: | Korean Journal of Marketing 3, 1 (2008). |
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Main Author: | |
Format: | Article |
Language: | English |
Subjects: |