Davenport, T. H. What people want (and how to predict it). MIT Sloan management.
Chicago Style (17th ed.) CitationDavenport, Thomas H. "What People Want (and How to Predict It)." MIT Sloan Management .
MLA (9th ed.) CitationDavenport, Thomas H. "What People Want (and How to Predict It)." MIT Sloan Management, .
Warning: These citations may not always be 100% accurate.