The role of spatial demand on outlet location and pricing.

The role of spatial demand on outlet location and pricing.

Bibliografiske detaljer
Udgivet i:Journal of marketing research V. 46, 1-6 (2009).
Hovedforfatter: Duan, Jason A.
Format: Article
Sprog:English
Fag:
Pricing policies.
Bayesian analysis.
Price elasticity.