Distribution intensity and new car choice.

Distribution intensity and new car choice.

Dades bibliogràfiques
Publicat a:Journal of marketing research V. 45, 1-4 (2008).
Autor principal: Bucklin, Randolph E.
Format: Article
Idioma:English
Matèries:
Consumer behavior.
Automobile industry.
Bayesian analysis.
Market research.
Market statistics.