APA (7th ed.) Citation

Urban, G. L. Morph the web to build empathy, trust and sales. MIT Sloan management.

Chicago Style (17th ed.) Citation

Urban, Glen L. "Morph the Web to Build Empathy, Trust and Sales." MIT Sloan Management .

MLA (9th ed.) Citation

Urban, Glen L. "Morph the Web to Build Empathy, Trust and Sales." MIT Sloan Management, .

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