Íomhá chlúdaigh

Specifying price judgments with range-frequency theory in models of brand choice.

Sonraí bibleagrafaíochta
Foilsithe in:Journal of marketing research V. 46, 1-6 (2009).
Príomhchruthaitheoir: Niedrich, Ronald W.
Formáid: Alt
Teanga:Béarla
Ábhair:
Judgment.
Comparative analysis.
Product choice.
Market prices.