"The time vs. money effect" shifting product attitudes and decision through personal connections.

"The time vs. money effect" shifting product attitudes and decision through personal connections.

Podrobná bibliografie
Vydáno v:Journal of consumer research V. 36, 1-4 (2009).
Hlavní autor: Mogilmer, Cassie
Médium: Článek
Jazyk:English
Témata:
Product choice.
Decision making.
Money.
Time.